Meet The Person Behind Baler’s Number 1 Peanut Butter

Nanay Pacing's Peanut Butter Homemade Pasalubong -004Peanut Butter. I like it in almost all forms. Chunky, sweet, light, creamy, plain. You name it, I like it. The provincial tourism office of Aurora insisted I try Nanay Pacing’s Peanut Butter in Baler and meet Nanay Pacing herself. Baler is a town within Aurora Province.Nanay Pacing's Peanut Butter Homemade Pasalubong -005

Days before the scheduled meeting with Nanay Pacing, I started asking around. It turns out, Nanay Pacing’s Peanut Butter is the most popular peanut butter in Baler. I saw it being sold in Costa Pacifica, Pasalubong Center, souvenir shops, and other stores. Different TV shows and online articles have featured it.Nanay Pacing's Peanut Butter Homemade Pasalubong -006

On October 25, 2014, we went to Nanay Pacing’s store. Outside, a sign wrote “Nanay Pacing’s Cafe,” and inside, “Nanay Pacing Homemade Pasalubong” was written on a blackboard.Nanay Pacing's Peanut Butter Homemade Pasalubong -001Nanay Pacing's Peanut Butter Homemade Pasalubong -030

It’s a souvenir shop with local delicacies also available, and of course their flagship product, Nanay Pacing’s Peanut Butter.Nanay Pacing's Peanut Butter Homemade Pasalubong -003 Nanay Pacing's Peanut Butter Homemade Pasalubong -012 Nanay Pacing's Peanut Butter Homemade Pasalubong -022 Nanay Pacing's Peanut Butter Homemade Pasalubong -017

For all the visitors, they offer free taste. I had a spoon of peanut butter. I had another one. And another. I was trying to figure out what the fuss was about. It’s creamy and the sweetness was subtle. I wasn’t blown away or anything. Just like any other peanut butter, I liked it. I’m not too discriminating when it comes to peanut butter. I like them all.

But if there was something that made this extra special, it was meeting the woman behind it. Pacita Camacho Tolentino, or Nanay Pacing.

Carlo Lorenzo (me) and Nanay Pacing (Pacita Tolentino)

Carlo Lorenzo (me) and Nanay Pacing (Pacita Tolentino)

When she arrived, I think I finished half a bottle of peanut butter. I like peanut butter. I can finish the whole thing.

Nanay Pacing said her product has simple ingredients. Roasted peanuts, salt and sugar. It has no preservatives, no oil. She emphasized that she makes sure the quality of her peanut butter is consistent to give only the best. After visitors get a free taste, they’ll know what she’s talking about.

She attributes the success of her peanut butter not to the high quality she ensures, but to God who provided her everything she needed, including the inspiration of how to create this masterpiece. After all, it wasn’t peanut butter she grew up with. Her story is that of a struggling family that was uprooted to look for greener pastures.

In 1966 she moved to Baler. She came from Cabanatuan where competition was too stiff. In Baler she experimented on many income generating endeavors. From selling ukay-ukay or second hand clothes, to selling kakanin. Kakanin are native delicacies, snacks or desserts often making use of rice as main ingredient.

Selling kakanin had a problem. They easily spoil. She wanted to sell an edible product that would last longer. That was when she started learning how to make peanut butter in the 1970’s that became a hit.

Today, her product is available in many parts of Baler and nearby provinces. More than that, she helps other locals sell their products that are made available at her store, like hats, keychains, magnets, bags, wallets, chips, delicacies and more.

When you buy from Nanay Pacing’s, you don’t just enjoy the quality of her peanut butter, but you also help create jobs.

Nanay Pacing's Pricelist

Nanay Pacing’s Pricelist

New Address: @nd Floor, Aurora Bank Building, Rizal St., Baler, Aurora
Old address : Recto Extension, Sitio Kinalapan, Barangay Pingit, Baler, Aurora
Mobile: 0947-5796270
Operating Hours: 8am-5pm Daily
Peanut Butter Prices:
340g – Php 140
500g – Php 180
230g – Php 90

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3 comments for “Meet The Person Behind Baler’s Number 1 Peanut Butter

  1. May 12, 2015 at 11:29 am

    Hello! I am a content writer from We’re promoting tourism sites in the Philippines. I am currently creating a Baler primer and I would like to borrow your photos linked in this article ( for visuals. Please respond ASAP. 🙂

  2. Celerina Dieron
    April 5, 2016 at 8:11 am

    I live in BF homes Paranaque Pitongdaan Evangelista no. 14 and I need to buy Nanay Pacing Peanut butter. Where can I order this to try and bring to Hawaii.

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